Brighter-looking tone
Helps improve the appearance of dullness, dark spots and uneven tone with consistent use.
Saffron Gold Brightening Serum
Regular price
£26.00
Sale price
£26.00
Regular price
£40.00
Unit price
per
Radiance. Nourishment. More even-looking tone.
A concentrated, oil-based saffron facial serum for skin affected by dullness, dark spots and uneven-looking tone. Slow-infused saffron and botanical oils leave skin soft and luminous.
20 ml · Face & eye area · Morning & evening
Build your routine
Brighten + nourish duo
Saffron Gold Brightening Serum + Youth Capsule Advanced Brightening Cream
£55.00
Shop the duo
Free UK delivery is assessed on the discounted cart total. Extra discounts may change eligibility; the cart shows the amount remaining.
Free UK delivery on £50 or more after discounts · Easy returns
A ROUTINE THAT FITS YOUR SKIN
Get a personalised routine.
BOTANICAL BRIGHTENING. DAILY RADIANCE.
Key benefits
Nourished skin
Botanical oils soften dry-feeling skin and leave a comfortable, supple finish.
Luminous finish
The concentrated oil-based texture gives skin a soft, radiant look.
Face and eye-area care
Use a small amount across the face and carefully along the under-eye orbital bone, away from the eyes.
YOUR DAILY ROUTINE
How to use & layer
Apply morning and evening
After cleansing, shake the pen gently. Click slowly until a small amount appears at the metal ball tip. Glide over the face where needed and massage in with clean fingertips. For the under-eye area, use a tiny amount along the orbital bone, away from the eyes and lash line. Follow with moisturiser and morning SPF. Patch test for 48 hours before first use.
Build your routine
Cleanse
Remove makeup and sunscreen with Saffron Cleansing Balm. Follow with Surface Reset when suitable for your routine.
Apply your serum
Click a small amount of Saffron Gold onto areas of concern, then massage gently. Keep clear of the eyes and lash line.
Moisturise
Follow with Youth Capsule or another suitable moisturiser. Introduce other treatments one at a time.
Protect
Finish every morning with broad-spectrum SPF. Follow its application and reapplication instructions.
Full ingredient list
Oryza Sativa, Crocus Sativa, Prunus dulcis, Arnica, Aloe barbadensis miller, Hippophae, Rosa canina L. Embica officinalis, Glycyrrhiza glabra, Tocopherol, Azadiracta indica, Laurus nobilis, Panax ginseng, Curcuma longa, Uva Ursi, Camellia sinensis, Chrysopogon zizanioides, 24K Gold, Matricaria chamomilla, Santalum album, Ngai Camphor. CAUTION: CONTAINS OILS DERIVED FROM NUTS. Refer to packaging for the current ingredient list.
Refer to your packaging for the most up-to-date ingredient list.
Product details & precautions
20 ml. Contains nut-derived oils. For external use only. Patch test before first use and monitor for at least 48 hours. Avoid broken or irritated skin and direct eye contact. If irritation or breakouts develop, stop use. Keep out of reach of children.
Individual skin responses vary. Check the full ingredient list before use, particularly if you have known sensitivities.
Delivery
We aim to dispatch UK orders the next working day. Allow 2–3 working days for dispatch during busy periods; we do not dispatch on weekends or bank holidays. Free UK delivery applies to orders of £50 or more after discounts. International orders may need additional processing time. Shipping costs are calculated at checkout. Read the Delivery Policy.
INSIDE SAFFRON GOLD
Key ingredients
Saffron infusion
Saffron
Slow-infused saffron is the signature botanical at the heart of the formula.
Botanical nourishment
Sweet almond oil
An emollient oil that helps soften and condition skin. This formula contains nut-derived oils.
Lipid care
Rosehip & sea buckthorn
Botanical oils selected for a nourishing, luminous skin feel.
Botanical blend
Liquorice & turmeric
Heritage botanicals included in the saffron-led blend.
Brightening botanical
Bearberry
Bearberry (Uva ursi) is included in our botanical blend to support brighter-looking, more even-toned skin.
Skin conditioning
Vitamin E
Included to help condition the formula and support its oil-based blend.
FORMULATED BY COSMETIC SCIENTIST FATIHA ROUF
Saffron-led care for a luminous complexion.
Saffron Gold is an oil-based facial serum crafted with slow-infused saffron and botanical oils. It nourishes skin and helps improve the appearance of dullness, dark spots and uneven tone with consistent use.
Formulated by Cosmetic Scientist Fatiha Rouf, the concentrated serum brings the brand’s saffron heritage into a simple face and eye-area routine. A small amount is enough; pair it with daily broad-spectrum SPF.
Meet the formulator →ROUND OUT YOUR ROUTINE
Complete your regime
WHAT YOU NEED TO KNOW
Frequently asked questions
Is Saffron Gold a facial serum or an eye product?
It is an oil-based facial serum. Use it on the face and, if desired, apply a tiny amount along the under-eye orbital bone, keeping it away from the eyes and lash line.
How much should I use?
A little goes a long way. Click slowly until a small amount appears at the metal ball tip, then glide over the areas you want to treat and massage in gently.
Can I use it morning and evening?
Yes. Use after cleansing and before moisturiser. Finish your morning routine with broad-spectrum SPF.
Can I pair it with Youth Capsule?
Yes. Apply a small amount of Saffron Gold first, allow it to settle, then follow with Youth Capsule.
Does it contain nut oils?
Yes. The formula contains nut-derived oils. Check the ingredient list and packaging if you have an allergy or sensitivity.
Is it suitable for sensitive skin?
Individual tolerance varies. Patch test on a small area for 48 hours before first use and stop use if irritation develops.
When will I see a difference?
The skin feel and luminous finish can be noticed on application. Changes in the appearance of uneven tone vary between individuals and require consistent care and daily SPF.
Some of the reviews shown are from related products the merchant grouped with this one.
A
Lovely lightweight serum that leaves my skin feeling hydrated, smooth and brighter. I’ve also noticed a real improvement in my pigmentation areas, which look more even and radiant.
Hi there! We're thrilled to hear you love the Saffron Gold Brightening Serum and that it's making a difference for your skin. Thanks for sharing your experience!
y
REAL RESULTS FROM CUSTOMER
A
The packaging update is quite bad as it leads to it leaking and it becomes stiff with every use
We're sorry to hear the updated packaging hasn't worked well for you. Leaking and stiffness aren't issues we commonly receive feedback about, but we appreciate you taking the time to share your experience.We'll certainly take your comments on board as customer feedback is an important part of how we continue to improve.
R
This magic in a bottle has honestly helped me so much from about 5 years ago, I’ll always see myself coming back to this. Reduced hyperpigmentation around my mouth and I keep purchasing this as it’s the only thing that doesn’t fail my skin! Thank you for creating as great as this!
Hi Rowshonara, we're so happy to hear how much the Saffron Gold Brightening Serum has helped you! Thank you for your continued trust and support. We love being part of your skincare journey!
P
It’s lovely. Whenever I apply this on my facr, it makes my face shine bright like a mirror. Thanks for inventing this.
Hi there,
Thank you for your kind words about our Saffron Gold Brightening Serum! We are thrilled to hear that it has made your face shine like a mirror. Our team is always striving to create products that bring out the best in your skin. Thank you for choosing our brand!
A
Helped with my dry skin and discolouration
We are thrilled to hear that you love our Saffron Gold Brightening Serum. We are happy to know that it helped with both your dry skin and discoloration. Thank you for sharing your experience with us. We truly appreciate your support.
A
I have been using FW beauty products for years and this serum for over a year now and it been the best skincare product I have bought. It’s helps so much with pigmentation and dark spots on my face. Can’t live without it!
Hi there! Thank you so much for taking the time to leave us a review. We're delighted to hear that our Saffron Gold Brightening Serum has been the best skincare product you've used. We're happy to know that it has helped with your pigmentation and dark spots. Thank you for being a loyal customer and we're glad to have you as part of our FW beauty family. Have a great day!
A
This product does exactly what it says. Iv also introduced it to my friends and they now buy it. Honestly I get a lot of compliments.
A
Absolutely in love with Saffron natural organic skincare!!
Hi there,
Thank you for taking the time to leave a review for our Saffron Essentials Edit! We're thrilled to hear that you are absolutely in love with our Saffron serum. Our team is dedicated to creating natural and organic skincare that our customers will adore. We appreciate your support and hope to continue providing you with top-quality products. Have a wonderful day!
Best,
The Saffron Essentials team
A
Gorgeous product love it! Xx
A
Gorgeous product love it! Xx
J
After years of struggling to find a perfect sunscreen, I can honestly say I have hit the jackpot, my niece told me to look into my sunscreen and see if it was a chemical or mineral one as over the years my face was darker then my body which was a struggle, after doing my research I can hands on say I have found the one, it’s light weight, non greasy feels just like a face cream, I was so impressed by her range that I ended up buying quite a few things, there customer service was brilliant and I even got a personal message, may Allah reward there business and make other people happy like I definitely am!
A
I’ve been using this for 4+ years and can honestly say it has worked wonders for my dark under eyes!
S
Can believe I didn’t find this product sooner, I’m obsessed! This is the definition of beauty in a bottle 😍
@
Amazing customer service and product came on time.
@
I love it. I have been buying the saffron gold for many years now.
@
I bought 3 saffron products and within two days, my face has transformed, brightened, soft, the glow is real. I recommend this for hyperpigmentation
S
I have been using it since it came out, this is my go serum bestie. It does all the job describing, I really recommend this serum a lots it’s a very good product.
F
I have been using fw products for years after using saffron gold elixir I have seen huge improvement in my skin always happy with their service love their products! TIKTOK 28 March 2024 13:41
s
The texture and consistency is nice. Packaging gives it that luxe feel. Love how my skin feels in the morning after use
TIKTOK - 10/09/2024 21:20:41
S
Eid has come early Mash'Allah can't to use my products 🎉🎉🎉🎉 FWBEAUTY never disappoint. #FWBEAUTY #FACEISGLOWING
TIKOTK- 13 June 2024 16:14
S
Ordered this saffron oil to start with the journey of reducing discoloured and pigmented skin. It's still early to see the results but I'm positive with consistent use I will get the results.
The texture of the oil is very smooth with the beautiful fragnance just makes the application very pleasant.
H
This has been an amazing skincare product that I have used in a very long time.
It has evened out my skin tone and has given a remarkable glow and youthful look!
I’ve been getting compliments of how youthful my skin has been looking.
FW keep up the authenticity, cause it definitely shows!
Hi Husna, thank you so much for your wonderful review! We're thrilled to hear the serum is giving you such a beautiful glow and youthful look. Your compliments mean a lot to us. Stay radiant!
